ABERDEEN and Dundee have agreed to trial a 6pm kick-off for their meeting in the Scottish Premiership next month in order to boost the overseas coverage of our game.
The fixture, due to be played at Dens Park on Saturday October 16, will be given a later kick-off time in the hope of “attracting greater audiences and exposure”.
Aberdeen have previously unsuccessfully pushed for evening kick-offs on a Saturday after similar requests were turned down in recent years but the plan now has the green light after receiving the go-ahead from both of the top-flight clubs involved.
A statement from the Dons released on Twitter explained the reasoning behind the decision. It read: “The later time of 6.00pm for our cinch Premiership match against Dundee at Dens Park on 16th of October was at the request of both teams to allow for international broadcast.
It is part of the Club’s plan to trial different approaches in pursuit of attracting greater attendances and exposure. Feedback from fans will be welcomed and monitored to inform any future changes.
— Aberdeen FC (@AberdeenFC) September 23, 2021
“It is part of the club’s plan to trial different approaches in pursuit of attracting greater attendances and exposure. Feedback from fans will be welcomed and monitored to inform any future changes.”
Both Aberdeen and Dundee are part of a five-strong group of Premiership clubs that have financed an independent review of the SPFL in search of “significant additional revenues for the benefit of all”.
The review – also supported by Hearts, Hibernian and Dundee United – will be carried out by Deloitte and has been endorsed by the league’s governing body.